The British Islamic Medical Association and McCann health create ‘The Bread Exam’ to help tackle cultural taboos relating to women’s health and wellbeing  


Coinciding with World Cancer Day the BIMA and a series of influencers from around the world have joined forces to launch ‘The Bread Exam’, a campaign that uses kneading bread as a metaphor for women performing self-checks on their breasts to detect early signs of cancer. 
 As a result of religious and cultural taboos […]