На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

PR Examples

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Norwegian Consumer Council spoofs ‘enshittification’ in hilarious ad

AD of the week ★★★★★ Norwegian Consumer Council takes down ‘enshittification’ in an hilarious film. The Norwegian Consumer Council has released a darkly comic ad that takes aim at “enshittification” – the term coined by Canadian journalist Cory Doctorow to describe how digital platforms gradually... Далее

Cadbury brings back ‘Made to Share’ with candid moments of everyday generosity

Cadbury has relaunched its ‘Made to Share’ campaign with a new series of press and out-of-home ads capturing spontaneous acts of everyday generosity. Created by VCCP and produced by the agency’s content studio Girl&Bear, the latest instalment uses candid photography to spotlight small human... Далее

KitKat turns the everyday dash into a reminder to take a break

KitKat’s latest campaign from Courage transforms the humble dash into a visual cue that the space between things is the perfect moment for a break. Building on the long-running “Have a break, have a KitKat” platform, the work reimagines familiar pairings such as 9-5 or YYZ-JFK by replacing the dash... Далее

Secret Life Of Dads taps into modern fatherhood with Pints & Ponytails

A live event from Secret Life Of Dads has struck a chord online by turning a practical parenting skill into a relaxed night out for fathers. Held above the Lucky Saint Pub in London, ‘Pints & Ponytails’ invited dads to learn how to braid their daughters’ hair while sharing a drink and swapping... Далее

Corona introduces laser-etched limes to perfect bottle ritual

Corona has launched ‘Lime Guides’, a global campaign developed by Grey London that uses laser-etched limes to help drinkers slice the perfect wedge for the brand’s signature bottle ritual. Timed to launch on International Lime Day (yes this exists), the idea addresses a familiar frustration for... Далее

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