In partnership with AMV BBDO, Macmillan Cancer Support showcases a tough, compassionate side to their staff in a campaign aimed at raising funds during the Covid-19 pandemic. Accompanied by Mac Richter’s Spring 1, the ad tells a series of stories of Macmillan staff helping out in key moments of the patient’s battle with cancer.
Whether […]Macmillan Cancer Support does ‘Whatever It Takes’ in emotional new campaign
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