Over the last couple of years, we have seen women’s sanitary product brands dominate in challenging the biases around periods and unraveling realistic narratives to create emotive connections with their consumers. Bodyform’s latest campaign follows on from their ‘Viva la vulva’ and ‘Blood normal’ ads.
The #LetYourBodyFlow film created by Abbott Mead Vickers is set […]Bodyform unveils their period underwear as part of their ‘#PainStories’ series
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