PR Examples

На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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PR Examples

Häagen-Dazs swaps Guinness for ice cream pints on St Patrick’s Day

Häagen-Dazs launched a new integrated campaign that turned Paddy’s Day into an ice cream occasion. On St Patrick’s Day in Toronto, the brand opened O’Häagen’s, a pop-up designed to look like a traditional Irish bar but serving only Häagen-Dazs pints. Timed to one of the most alcohol-focused dates... Далее

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British Airways reframes escape with witty ‘safety’ video

British Airways has launched a new campaign that turns the familiar language of inflight safety briefings into an invitation to step away from everyday stress. Created by Uncommon Creative Studio, the one-minute film “An original British briefing” follows people caught in moments of daily... Далее

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HP prints a billboard live on the street – one A4 sheet at a time

HP has launched a eye-catching campaign for its Smart Tank printers by printing an entire billboard live in Clapham, using 319 A4 sheets assembled into a large-format OOH site. The activation puts the printer’s core benefit – long-lasting, refillable ink – at the centre of the activation. A... Далее

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Warburtons puts Morgan Freeman on the Tube tannoy

Warburtons is marking its 150th anniversary by transforming London Underground’s Baker Street station with a playful audio and visual takeover voiced by Morgan Freeman. Running across March 18 and 19, the activation replaces standard platform announcements with bakery-themed lines including “mind... Далее

PR Examples

The Famous Q&A with ~ Filip Kiisk

Filip Kiisk is Global Brand Communications Director and a creative leader at Pernod Ricard, directing the global vision for Absolut, Malibu, and Kahlúa. With over a decade of experience in California and Europe, he specialises in bridging legacy heritage with modern culture, ensuring iconic brands... Далее