Cadbury is back with their annual Easter promotion for Creme Eggs. In a playful take on the streaming industry, they’ve launched a chocolate-based video-on-demand platform, rivalling services like Netflix and Disney +. Created with agency Elvis, EATertainment is a free-to-access platform hosting original content produced to ‘heighten’ the Creme Egg experience.
Their first non-broadcast channel campaign […]Cadbury Creme Egg launches cracking new streaming service
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