In a playful move that turned waiting into a marketing moment, the British Heart Foundation (BHF) dropped a second-hand sofa straight into the famously long Wimbledon line. Sourced from the charity’s Kingston store, the £95 sofa landed in the middle of Wimbledon Park, to promote BHF’s nationwide furniture delivery service, a creative way to spotlight […]
Sofa surprise brings comfort to the Wimbledon queue
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