A new ad campaign from overnight oats disruptor Oat Cult is bringing pagan horror to breakfast time. Created by creative agency Insiders, the launch film is a dark love letter to cult cinema, blending pagan rituals, horror homages and British humour in a surreal ode to probiotic oats. The black-and-white spot follows a sleepy man […]
Oat Cult brings pagan horror to breakfast time
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