In a city where the morning commute feels more like a full-contact sport, Uber wants you to consider the Thames. Atomic’s debut campaign for Uber Boat by Thames Clippers, ‘The River Line’, plugs a phone charger into the capital’s iconic river to promote a new app that promises serenity over stress. Fresh off winning the […]
Atomic turns the Thames into a charging cable in slick campaign for Uber Boat
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