Solo Coffee isn’t here for your oat-milk-foam heart art. The cult caffeine brand, known for its punchy concentrates and “coffee for degenerates” ethos, has dropped a new lo-fi ad campaign that rips up the coffee aesthetic playbook. Made with viral YouTuber Josh Pieters’ Goon Squad, and landing alongside its listing in Tesco, the 90-second spot […]
Solo Coffee’s unhinged new ad rips up the coffee playbook
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