Underwear brand Become, have launched a new provocative campaign looking for models to promote their ranges along with working to break down the stigma surrounding the menopause. The campaign is being promoted across all social media websites including the #HotWomenOnly with slogans such as “Only 1 in 10 women are hot enough for our underwear”.
[…]Underwear brand launch provocative campaign to raise awareness of the menopause using the slogan, “Are you hot enough for us?”
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