Kars4Kids challenged people to sit in a car for at least 10 minutes to win $100…sounds simple but there was a hot catch.
Participants were locked in the car with the heat turned up and if it became unbearable they could push an emergency button. Every person pleaded to be let out of the car before the 10 minutes was up.
This stunt taught people a shocking lesson about leaving anyone in a car (this goes for animals too). According to the video, a child dies of heatstroke every week from being left inside a hot car.
Following the stunt participants were asked about leaving children in cars with one woman stating “I could press the button. They couldn’t press the button.”