#the conjuring 2

It’s been a little while since we’ve seen a stunt like this one, with prank marketing efforts having gone out of favour a tad. There was a time a few years ago, in what was perhaps the 2013 heyday, where brands were scaring members of the public/stooges on a regular basis (like this one from LG

I sincerely hope that this is not some guerilla marketing for The Conjuring 2 because that would be rather macabre, but I wouldn’t be surprised if it was just some publicity-seeking prank. We take you to the Sri Balasubramaniar Cinema in Tiruvannamalai, a town in the Indian state of Tamil Nadu.

http://www.youtube.com/watch?v=KyA9AtUOqRM The original The Conjuring scored a solid 86% on Rotten Tomatoes and managed to bring in $137.4 million at the box office, and considering it was an R-rated horror movie that’s nothing to scoff at (for comparison, according to Box Office Mojo Saw II only

Producer James Wan is about to give life to a new terror that will frighten us all. We cringed in horror as we watched the 2013 film, “The Conjuring,” and now the doll that has only once made a small appearance is getting her own story. Let’s be honest, life-like dolls are scary