#cab

Three and ZTE have teamed up to give Londoners their first unicorn cab ride or ‘Unicab’. Riders will be picked up from their location and taken to their destination in a Cinderella-like horse drawn carriage from the 26th – 28th October. The stunts purpose is to raise awareness of ZTE’s new product

Unsuspecting pedestrians were in for the shock, when a meter maid lifted a taxi with ease in the streets of New York. It happened after an apparent lengthy argument between the taxi driver and the traffic warden which could easily be heard by passersby. The stunt by Car Lister, a social platform

Uber is calling it UberPool. Lyft tagged their service Lyft Line. Both are carpooling services available through the apps to take ridesharing to a whole new level. The concept is simple. Opt for the "pool" or "line" when requesting rides, and other riders going in the same direction join the ride.